Should you buy an ad in a publication that is honoring your client when they are given your firm’s name as being a key vendor? There are two views here of this decades-old media practice, commonly seen in the construction community but being adopted elsewhere, and an ethics issue. The first view is that the […]
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Alyn-Weiss’ Marketing Brief
Are ads congratulating clients an opportunity or arm-twisting?
Law Firm Marketing, Legal Marketing in Brief
|Common Lawyer Bio Mistakes
Law Firm Marketing, Legal Marketing in Brief
|We commonly see two mistakes on firm websites related to lawyers bios, one related to ease of contact and the other regarding immediate credibility of the lawyer. They are important to address because the most often visited pages on your site in sum, even more than total opens of your Home page, are lawyer bio […]