Leading email campaign provider Adestra (www.adestra.com) has released a report revealing which keywords in email subject lines cause higher open rates and which ones cause more unsubscribes than average. It also reveals the best time and day to send emails–Tuesday at 4 p.m. For law firms, based on results from the B2B campaigns Adestra studied, […]
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Alyn-Weiss’ Marketing Brief
RESEARCH: email subject lines that work best, those to avoid, and the best time to send
Law Firm Marketing, Legal Marketing in Brief, Uncategorized
|CHECKLIST: One dozen law firm website issues that may stem retention or referral
Law Firm Marketing, Legal Marketing in Brief, Uncategorized
|Here are the “12 Signs of Out-Of-Date Website Content” posted on The Cyber Advocate (www.thecyberadvocate.com). We agree any of this may cause those referred to you or your firm to pause and possibly reconsider retaining you or making a referral on your behalf. You want to avoid having a hard-earned word-of-mouth referral tripped up by these issues. […]