The Power of Being Real – Standing Out in a Crowded Legal Marketplace

9 months ago
Amber Vincent

In the bustling world of legal services, where firms are abundant and competition is fierce, one factor often overlooked yet…

Conferences, Holiday Parties, and Networking: A Lawyer Checklist to Maximize Your Time

12 months ago

Whether you are a social butterfly or are looking to step out of your comfort zone, attending networking events is…

Sleighing the Networking Game: Using Holiday Cards to Brighten Your Business Dev Spirit!

1 year ago

While holiday cards alone might not drastically boost sales or bring in a multitude of new clients, they act as…

Evolving SEO Landscape: Why Quality Content and E-A-T Principles are the New Gold Standard for Law Firms

1 year ago

Traditionally, SEO professionals perceive links as a crucial metric in assessing a site's relevance and its ranking potential but that…

Vlog or Blog – What’s The Difference and Who Cares?

1 year ago

Video killed the radio star and is on the rampage to fully take over the way we consume content in…

‘Tis the Season…

2 years ago

Tis' the season for law firm marketers and marketing committees to begin the debate over holiday cards and gifts.  Electronic…

Holiday Marketing Tip #1: E-Cards are easy, but might not convey what’s necessary

3 years ago

Not enthusiastic about signing a stack of printed holiday cards and thinking that an electronic one will suffice this year?…

Social Distancing Marketing: Four Things Lawyers Should Be Doing to Market during the Pandemic

5 years ago

For anyone who knows me well, I’m not okay in isolation. AT ALL.  Please call, text, or FaceTime me regularly. …

LinkedIn® Posting v. Updates – The Difference and How to Use Both

5 years ago

I have trained hundreds of lawyers to use LinkedIn®.  The training covers basic profile updates, an overview of what the…

Seven Things Lawyers Should Do to Build a New Practice

5 years ago

A lawyer in her second year of practice decided to relocate to a new city, and build her practice from…