Certain marketing tactics are controversial. Some are not. Putting your firm’s logo on a gift or other promotional item falls…
A new American Bar Association study about how people find a lawyer for a personal, as opposed to a business,…
This month and next, thousands of law firm partners will fly off to sunny resorts for trade group meetings and…
Research shows people who kept their New Year’s resolutions tended to break them down into smaller steps and reward themselves…
The ABA says 10 percent of those responding to a survey on social networking report that “far from being a…
An online marketing strategy should be included in every law firm marketing plan, and we advise all of our clients…
A new study reveals, despite the seeming deconstruction of traditional news media, people are spending on average nearly 30 percent…
The advent of social media and rise of “citizen journalism” through blogging, LinkedIn and Facebook communications is putting most business lawyers and…
A lawyers Web site biography is his/her most important marketing document. Law firm marketing consultant Bob Weiss of Alyn-Weiss &…
An in-house counsel has finally said publicly-- in a prepared statement appearing in national media-- what so many of us…