Thoughts on the proliferation and value of lawyer ratings

15 years ago

My thoughts on lawyer and law firm ratings and directories just given to a reporter writing about Chambers USA. Why…

Social Media Etiquette – Tips for making sure your efforts are well received

15 years ago

Professionally speaking, social media has created a phenomenal opportunity for people to share and receive information about their business and…

How younger lawyers can help your firm’s marketing

15 years ago

A just-released survey on personnel trends by one of the legal industry’s largest consulting firms indicates that a lasting result…

Clients expect a detailed bio and use Google to verify referrals

15 years ago

Lawyers must invest time in writing deetailed biographies on a firm's Web site. That's the first observation in a series…

Regular Attendance at Trade and Community Group Meetings: That’s Just Square One

15 years ago

Just attending the regular meetings of trade groups and community organizations, and a working committee, is not enough. A lawyer…

What Puppies and Trade Groups Have in Common

15 years ago

When I was president of our local humane society I was saddened and surprised at how common it was for…

LinkedIn Nets Lawyer A Six Figure Fee

15 years ago

We get a lot of questions about whether or not its worthwhile to participate in social networks such as LinkedIn.…

Value of Non-Traditonal Marketing Roles

15 years ago

It is unreasonable to expect every lawyer in your firm to market in the same traditional way-- acting as a…

Some firms surprised to learn they do not own their Web sites

15 years ago

[fusion_text]Many law firms upgrading their Web sites are surprised to learn they do not own their online assets. They are…

Most firms report getting cases through their Web sites

15 years ago

Another surprising statistic has appeared as we analyze the results of our latest bi-annual survey of law firm marketing effectiveness--…