Company News

Rainmaking: Another Study Reveals How Much Time You Should Spend

The landmark 2003 study of women rainmakers— the first definitive report tabulating how much time lawyers spent to create a…

11 years ago

What’s in a plan?

When we write a law firm marketing plan for a corporate, transactional or defense firm, we always survey clients to…

11 years ago

Extending the value of your case win

Was asked by a friend this morning how at low cost he might extend the promotional value of a recent…

11 years ago

Struggling with content?

One of the consistent struggles mid-size law firms face is the challenge of creating fresh content for news sections of…

11 years ago

Stuck on over what images are best for the Home page on your website?

Research confirms those images matter far less important than you think. Most people don’t ever see them— they enter your…

11 years ago

You’ve Been Named a Top Lawyer!

Lawyers nationwide have touted their recognition by The Legal Network® on their websites and in press releases, and like me,…

11 years ago

Hummingbird Reinforces Content is King

A couple months ago, Google indicated it released an update that was intended to improve the manner in which the…

11 years ago

Are You Analyzing Your Email Newsletters and Alerts?

Your email program, such as Constant Contact® or I Contact®, should have a report showing how many recipients unsubscribed and…

12 years ago

77% of Firms Report Using LinkedIn as a Marketing Tactic

Our latest bi-annual National Marketing Effectiveness Survey reveals 77% percent of corporate, transactional and defense firms have embraced LinkedIn as…

12 years ago