Law Firm Marketing

Blogging Dramatically Increases Website Visits and LEADS

I recently posted here saying that a new study reveals blogging dramatically increases web site visits and LEADS. Now there's…

13 years ago

Businesses That Blog Generate 5 Times More Traffic

Businesses that blog at least 20 times per month generate 5 times more traffic than those that blog fewer than…

13 years ago

Why You Shouldn’t Buy Supplemental Lawyer Ratings And Rankings Profiles In Major Publications

We do not recommend firms purchase added profiles of lawyers in the special supplements offered in prestigious local and national…

13 years ago

Changes to Martindale Hubbell rules governing how it displays your peer review rating online

Stating their goal is greater transparency, Martindale Hubbell has announced it’s changing the rules governing how it displays your peer…

13 years ago

Find, claim and cleanse your online directory listings

Many state and local bar associations, and a few notable national entities, have now abandoned their printed membership directories. More…

13 years ago

How To Manage Your Online Reputation

Research has long shown nothing is more powerful than a word of mouth recommendation from a trusted source— but a…

13 years ago

Best practices for updating your online biography

A best practice is to list representative matters in which you have been involved on your biography on your law…

13 years ago

Study shows weak online profiles thwart the power of personal recommendations

Research has long shown nothing is more powerful than a word-of-mouth recommendation from a trusted source, but a new study…

13 years ago

Get maximum traditional and online media coverage for you and your firm

Media coverage, including comments and linking by influential bloggers, can create credibility for lawyers and firms, and result in file…

13 years ago

Marketing effectiveness is indeterminable if lawyer business development time is not formally tracked

A law firm must track the time its lawyers spend on marketing. The reason: you can’t evaluate and manage what…

13 years ago