Legal Marketing in Brief

The Road Ahead:  Report on personnel, marketing, fee structures, growth trends

Every year Altman Weil issues a detailed report about law firm marketing trends, staffing, practice efficiency, fee structures, personnel --…

9 years ago

Holiday Marketing Tip #3: Getting the most out of your upcoming holiday party conversations

Lawyers often tell us they are frustrated after conversations at events where they have spent considerable time with existing and potential…

9 years ago

Full Harness: Keys to obtaining and managing Super Lawyers ratings

My partner, Amber Vincent, just gave a webinar about how to fully harness Super Lawyers® and maximize rankings. Our client's…

9 years ago

How long does it take for marketing efforts, individual or firm-wide, to generate revenue?

How long does it take for more formalized marketing efforts, individual or firm-wide, to generate revenue?  It’s a common and…

9 years ago

Why there’s no reason to buy one of those new .lawyer or other legal domain names

Coming to your inbox soon will be tempting offers to buy newly available domain names for your website including .lawyer…

10 years ago

Why your employees, both lawyers and staff, should post firm alerts and bulletins to LinkedIn

  In short, it's because lawyers and staff are the most credible information sources your firm can harness. It's one…

10 years ago

DATA: Corporate counsel hire lawyers, not firms

Over the past year, data has emerged confirming our long-held belief that corporate counsel are “hiring lawyers and not law…

10 years ago

E-Cards are easy, but might not convey what’s necessary

Not enthusiastic about signing a stack of printed holiday cards and thinking that an electronic one will suffice this year?…

10 years ago

Marketing spending rebounds post-recession and online promotion now creates a flow of lucrative new matters for business firms

Legal marketing spending has rebounded to pre-recession levels according to our new national survey of local and regional business law…

10 years ago

Poll reveals why firms should invest the time and money required to create alerts, seminars, attend trade shows and visit clients

Why should firms spends tens of thousands of dollars and hundreds of attorney hours year-after-year writing alerts, developing trainings and…

10 years ago